5 Free Apps Every Promoter Should Be Using

Eventbrite

What is it?

Eventbrite is a ticketing platform that offers many features to it’s users. I like this one because of the advance payout, phone check-in, the ability to place the ticketing box onto a your website, and reasonable service fees.

Eventbrite offers many good insights on your customer acquisition, charts for how your sales are going, and advance payout.

Hardcopy tickets were removed from the main site and turned into a 3rd party service called LeanTicket that can easily be linked to your account. LeanTicket offers fairly a fairly inexpensive option for hardcopy tickets.

Cost:

Free, guests pay transaction fees

Features:

  • Apps for phone to check-in
  • Advance payout
  • Easy to use website
  • Can be linked to other apps like Mailchimp and LeanTicket
  • Customizable ticket pages
  • Can be integrated into your website
  • Reasonable service fees
  • Great user insights.

Mailchimp

What is it?

MailChimp is an advanced email campaign application that gives you full control over your email marketing. MailChimp blows away their competitors with their features that include geolocation targeting, email templates, multivariate testing, and advanced insights.

MailChimp allows up to 2000 email addresses and 12,000 emails sent per month for free. If you plan on having a large mailing list (50,000+), MailChimp won’t be the cheapest option, but the features make it worth the extra expense.

Cost:

Starts at free, then scales up from $20

Features:

  • Can be integrated into many other apps to easily grow your list
  • Streamlined interface
  • Geolocation targeting
  • Email templates (can upload your own templates)
  • Multivariate testing

Google Drive

What is it?

Google Drive is a free cloud hosting service that offers internal applications like Docs, Sheets, and more. Google Drive makes it easy to collaborate with others by sharing your documents and folders to other user’s accounts.

Drive offers applications for all platforms and integrates with many outside apps.

Cost:

Free

Features:

  • Text documents
  • Spreadsheets
  • Cloud hosting
  • Apps for all devices
  • Collaborative documents
  • Easy to share documents

Trello

What is it?

Trello is a project management software that lets you flexibly organize your lists any way you want. You can add other users to any of your “Boards” and collaborate easily by assigning tasks to users, setting deadlines, creating lists, and much more.

Trello’s inspiration page has some ideas for how to organize your team, but there are many ways to use it. There are 3 ways I have found that work for promotion companies:

  1. Create a board for your team, then create a list for each event and have the cards represent a task.
  2. For large events or festivals, create a board for the event, then have each list represent a large task, then have the cards represent smaller tasks.
  3. A third alternative is to have a board for a large event, then have lists for each person involved, then the cards represent smaller tasks. I haven’t found this to be effective for our companies, but that doesn’t mean it won’t work for you.

Cost:

Free

Features:

  • Flexible setup (many ways to organize your tasks)
  • Apps for all devices

Telegram

What is it?

Telegram is a messaging app similar to WhatsApp. It’s preferred because of the ease of use, device compatibility, the ability to never get lost in a conversation, great encryption, and of course the stickers.

When you open a conversation, it will start you exactly where you left off, which is a huge advantage in group conversations where hundreds of messages could be sent in a day, which make it this app’s biggest advantage over its competitors, WhatsApp and Facebook Messenger.

Cost:

Free

Features:

  • Encryption
  • Conversations opens to where you left off so you don’t get lost
  • Apps for all devices
  • Fun stickers